Event technology platform HeadBox launches in Western Australia

HeadBox, an event technology platform that matches event organisers with suitable venues goes live tomorrow in Western Australia having launched in Sydney and Brisbane earlier this year. 

HeadBox was originally founded in Britain and brought to Australia by local entrepreneur Ali Lord and is now one of the fastest growing venue listing platforms in Europe, having recently placed ninth in the UK’s Startups 100.

The platform is described as the ‘Bumble for events’ and currently has over 13,000 spaces across the UK, Ireland, the Netherlands and now Perth to choose from.

Through their proprietary software, HeadBox enables businesses to track and manage their event spend on a local and national level. With the platform also launching in Sydney and Brisbane earlier this year, HeadBox will continue its national expansion into 2022.

Lord said that Perth was chosen as the next city to launch Headbox because of its enviable position in managing COVID-19 and the fact that many event organisers were looking to Perth as the perfect location for their next events.

Lord advised “you only have to look at the success of the recent AFL Grand Final to see that Perth is a leading contender as a major event host and the fact that Western Australia is in such a positive position with the Coronavirus pandemic was a significant factor in deciding to make Perth our next city to launch in.” 

Originally from Brisbane, Lord has over a decade of experience in the events industry, both venue and client-side in both Australia and London. At Dentsu, Lord oversaw the events agenda for 21 agencies across the UK and Ireland, managing 200 events a year.

Lord said that the rollout of HeadBox in Sydney, Brisbane and now Perth was exactly what the Australian events industry needed to support the rebound of the events industry as a whole adding “Whilst the events industry in Australia has been decimated over the past 18 months, there are signs that it will bounce back strongly in 2022, particularly in states like WA.

“With the City of Perth set to sponsor several major events in 2021 and 2022, including the Perth Festival and Fringe World, consumer confidence is beginning to return, and event organisers are starting to put significant investment behind their events.”

Julia Barnard, Managing Director of This Space, a national event planning and management company, says that HeadBox’s launch in Perth will save the company a great deal of manpower.

“We’ve collaborated with HeadBox to provide end to end solutions for our clients and the fact that the platform is now available in Perth will save us hundreds of hours in event planning. One of the key benefits of HeadBox is the broad range of venue styles they have on offer, allowing us to speak to a much broader audience.”

HeadBox will continue its national expansion into 2022.

For more information go to headbox.com/au

Image: Ali Lord

Related Articles

30th September 2021 – Anderson Events and Sydney Sports Management Group partner to maximise venue participation through multisport programming

27th September 2021 – Financial losses and staff shortages significantly jeopardise the New Zealand Events industry

23rd September 2021 – Melbourne’s Fed Square secures dual awards for innovative events program

22nd September 2021 – New events and conference venue, CENTREPIECE opens at Melbourne and Olympic Parks

21st September 2021 – Queensland Events to support local tourism recovery

20th September 2021 – SkyCity Adelaide and Business Events Australia launch virtual tour of Events at SkyCity

17th September 2021 – Plans revealed for future TRENZ industry events

14th September 2021 – ICC Sydney to recommence in person events from mid-October

10th September 2021 – EEAA delivers program of events as pathway to sector recovery

3rd September 2021 – NSW business events stakeholders say reopening certainty is vital for industry survival

3rd September 2021 – Vision for Perth to be the events heart of Western Australia

Asking a small favour
We hope that you value the news that we publish so while you’re here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine – if you don’t already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

Source link


Please enter your comment!
Please enter your name here

Stay in Touch

To follow the best weight loss journeys, success stories and inspirational interviews with the industry's top coaches and specialists. Start changing your life today!


Related Articles